Welcome to the first issue of the new P@SSPORT

We are embarking on this journey because we believe this is the most important communications tool with our most important partners; the travel trade.

This month marks the fourth year our chief, Mr Lim Neo Chian, has been with the Singapore Tourism Board. In a wide-ranging interview in this issue, he tells us some of the biggest changes he's seen in our business.

We examine the growing number of visitor arrivals to Singapore and how The Singapore Flyer will make a difference to the country's tourism landscape.

This is your platform. Tell us what you think, and share with us your 'Unique & Personal' stories.

Sincerely,
Ken Low
Assistant Chief Executive
Brand & Communications