Celebrating Singapore’s 45 year tourism journey

The Singapore Tourism Board celebrates its 45th birthday this year and as we reflect on this journey, longer than even that of Singapore as a nation, it tells a story not just of our history, but that of Singapore tourism.

It is a story that highlights invaluable contributions from and partnerships with industry members. It is also a story of triumph, as we recall challenges overcome and successes which have brought us this far.

This month, P@ssport speaks to some of the industry members whose tourism products have contributed significantly to Singapore’s tourism landscape, and asks for their views on what, to them, was the most definitive moment or moments in Singapore’s tourism history.

Tourism is not just for the industry – locals too feel for the destination on a personal level as they live, work and play here all year round. This is also why STB wants ideas from the public as we plan for Singapore’s tourism future. Whether you are a visitor or a local, based here or overseas – we welcome all ideas.

We at STB would like to say a big THANK YOU to all whose ideas have contributed to building Singapore tourism over the past 45 years, and who have been a part of our tourism family in various ways.

Sincerely,
Ken Low
Assistant Chief Executive
Marketing Group